TN-Knoxville: OFA Organizing Academy

Pamela Coffin of Knoxville writes:

Today was a very informative day as our Spring Fellows and Spring Trainer led  the action at the  Organizing Academy in Northeast TN, Knoxville.  After registration and welcoming two new fellows to the training;  OFA Organizing Fellows, Alejandro and Pam led the training on the skills they have been learning and practicing over the last 8 week. They started the  Academy with a welcome and introduction of why and how Organizing for Action has impacted their lives.  They gained an understanding of what a organizer is and learned how to effectively practice the skills of phone banking, building a relationship, and engaging volunteers in order to build community. OFA’S  guiding values are- RESPECT, EMPOWER, INCLUDE, and ACT.  The agenda  continued with the story of how OFA is impacting the conversation in support of the issues Americans voted to address  in 2012. This movement is about ordinary people building local teams by creating strong, robust volunteers for a sustainable grassroots effort. Pam and Alejandro demonstrated how to engage in a conversation that builds relationship and develops leadership. The  seven steps to success are as follows: Know yourself, Know your audience, Build urgency, Ask for something specific, Use strong language, Practice Silence, and Be persistent. You get what you ask for, and not much of what you don’t.  OFA Fellow Pam overviewed the Metrics of How We Use Data to track every aspect of organizing work.  Data is our legacy. Learning these skills can be hard, but  OFA is here to help! “If it’s not in SmartVAN, it didn’t happen.” And last but not least volunteer Tunisia set the bar with Twitter training taking the lead!

Pam, Alejandro, Trainer Ruth, and Tunisia

Pam, Alejandro, Trainer Ruth, and Tunisia

We’re stronger when we ACT together. Join the action:


Vol’s Alejandro & Pam making a commitment in a 1:1 Role Play. #OFAction #OFAKnox @OFA_TN #OFAcademy

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Key perspectives/messengers:
Veteran and Military Family, Women, Person of Faith, Student and Youth

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